BERNIERGROUP

PRIVACY

YOUR DATA. WHAT WE COLLECT. WHY. WHAT YOU CONTROL. A clear explanation of how Bernier Group collects, uses, protects and shares information when you interact with our website.
Effective Date2026-08-31
Last Updated2026-08-31
Version1.0

PRIVACY IN 60 SECONDS

We collect what we need

We limit collection to what is necessary for operations, analytics, and diagnostics.

We explain why

Every piece of data we collect has a specific purpose clearly explained in our registry.

You control optional tracking

You have full control over non-essential tracking via our cookie preferences.

Anonymous is not verified

We do not treat an anonymous browser as a verified person.

Limited Analytics

We do not send form PII into analytics unnecessarily.

Your rights respected

You can ask about or exercise rights over your data at any time.

YOUR DATA JOURNEY

Your Data Journey

Select a node in the journey above to understand what information is involved at each step.

Text Representation of Data Journey

  • YOU: The visitor initiating the interaction..
  • BERNIER WEBSITE: What you choose to share + Website / Device Signals. Information: Browser/device information, IP/network information, referrer, page requested, locale, consent state.. Purpose: Security, site operation, permitted analytics.. Conditions: IF ENABLED, WITH CONSENT WHERE REQUIRED..
  • BERNIER SYSTEMS: Internal handling and processing.. Information: Diagnostic responses, aggregated analytics, lead forms.. Purpose: Business analysis, inquiry response, service improvement.. Conditions: WHEN YOU PROVIDE THIS INFORMATION..
  • APPROVED PROCESSORS: Third-party infrastructure.. Information: Hosting providers, analytics platforms (if enabled), CRM.. Purpose: Service delivery and measurement.. Conditions: Only active processors receive necessary data..
  • USE & RETENTION: Data lifecycle ending in deletion.. Information: Data is kept according to our retention policy.. Purpose: Compliance and operational necessity.. Conditions: See full policy for specific timeframes..

PROCESSING REGISTRY

Activity / PurposeData CategoriesRecipients / ProcessorsRetention & Control
Essential Website Delivery
Security, load balancing, basic site operation
Necessary
  • IP address
  • Browser type
  • Device OS
  • Requested page
Source: Direct from browser
  • Hosting Provider
Processors: Vercel (Hosting)
Transfer: Standard Contractual Clauses
Retention:
30 days (Security Logs)
Control:
Cannot be disabled without breaking the site
Find the Friction Diagnostic
Provide business diagnostic, follow up on leads
Action-based (Form submission)
  • Business friction symptoms
  • Company details
  • Contact email
  • Name
Source: Provided by user
  • Internal Team
  • CRM
  • Email Delivery
Processors: Payload CMS, Database Provider
Transfer: Standard Contractual Clauses
Retention:
Until deleted by user or 2 years
Control:
Submit data voluntarily, request deletion via Privacy Contact

FULL POLICY

Welcome to the Bernier Group Privacy Policy. This document explains how we collect, use, protect, and share information when you interact with our website.

What We Collect

We collect information that you voluntarily provide to us (such as when you fill out the Find the Friction diagnostic) and information generated automatically by your use of our website (such as basic browser and device information).

Why We Use It

Our primary purpose for processing data is to provide a secure, functioning website, understand aggregated usage patterns, and respond to your direct inquiries or diagnostic submissions.

Cookies & Tracking Technologies

We may use cookies and similar technologies. You can control these through our cookie preference manager. We do not treat an anonymous browser as a verified person.

Find the Friction

When you submit a Find the Friction diagnostic, we use the information to help you recognize and prioritize business friction. If you provide contact information, we may associate the diagnostic with your organization.

Retention & Security

We retain your information according to our retention schedule and employ industry-standard security measures to protect it.

Your Choices & Rights

Depending on your jurisdiction, you may have rights to access, correct, delete, or restrict the processing of your personal information. Please contact us to exercise these rights.

CONTACT & EXERCISE RIGHTS

Contact Information

Data Controller
Jean Bernier
Registered Address
Bogotá, Colombia
Privacy Contact
legal@berniergroup.com